How can classic marketing phrases help the realtor?

Classic marketing phrases can help you, the realtor, attract more customers and close more deals with your real estate company. That’s because, although innovating and adopting new marketing actions in their daily lives can help the realtor to leverage their sales, the “classic” can also be put to good use, isn’t it? But this doesn’t…

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Check out the list of the hottest real estate markets in the world

The American news portal Business Insider released a list of the 19 hottest real estate markets in the world. To reach this ranking, the portal made adjustments to the values ​​of real estate around the world, disclosed by the Global Property Guide consultancy, based on the inflation of each country. Even with the effects of the economic crisis,…

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5 Realtors Mistakes on the Internet

Do not be fooled into thinking that the internet is a bed of roses and everything will be perfect in your approach to the customer. Real estate brokers’ mistakes on the internet are common: if they don’t get their communication strategies right in the digital environment, the relationship with the client is not perfect as it…

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Know the importance of having a real estate platform to help with business

It is no secret that the real estate market is no longer experiencing the boom of five years ago. At that time, many professionals even abandoned their careers to become realtors and surf at the right time. Today, the reality is completely different. With less supply and demand, there is no more room for adventurers: only the most capable…

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Find out how the realtor can increase your income from seasonal properties

The real estate market does not live only from sales. In an attempt to leverage their business, the broker can increase their earnings by specializing in vacation rental properties. This is an opportunity that can yield good results in less time. Especially in this period of economic instability in the country, when the slowdown can make sales…

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What is my real estate persona? improve your marketing

Anyone working in the real estate market should ask the following question “what is the persona of my real estate?”. Thus, it is easier to create your communication strategy when capturing new customers. Oh, if you don’t know what a buyer persona is, don’t worry. In this text, you will discover the whole concept behind the term…

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See how hashtags can boost real estate sales

In addition to keeping a real estate website up to date, you’ve already noticed that social networks are a great space to boost real estate sales, right? Anyway, they are not just for sharing photos of pets and enjoying posts from friends. It is possible, yes, to do good business in them. However, it is not enough to have…

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Realtor: sale without selling! Vital tips on social media

With such fierce competition, winning a potential customer in the real estate market is quite a challenge. In this, the service becomes a great differential. Therefore, realtor: sell without selling! Times have changed and anyone interested in renting or buying a property will not close a deal with the first person who presents a proposal. In general, consumers…

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How to use organic Facebook and Facebook Ads to sell real estate

Facebook is the most popular social network in Brazil. In this sense, using Facebook Ads to sell properties can make all the difference in your business. To give you an idea, according to e-Marketer data from 2016, 95% of Brazilians who have access to a social network are on the platform. Here, it is important to emphasize…

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5 tips for managing a real estate efficiently

Nobody said that managing a real estate would be an easy task. It is true that, when a sale is made, the gains can be quite impressive. On the other hand, it is necessary to know how to deal with the fierce competition and, mainly, with the lean period. In addition, keeping accounts up to date, attracting…

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Discover how to optimize your real estate website, generating more organic traffic

According to a survey by the SPC and ‘Meu Bolos Felis’, 90% of Brazilians do research on the internet before buying a product or contracting a service. Basically, consumers look for references on company websites, specialized blogs and social networks. In practice, this means that a company that does not have an online presence runs the…

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Real estate and applications working with the sale of real estate without the broker

In mid-July, real estate professionals were apprehensive with the arrival of the Hubbers Real Estate application in São Paulo, which promises to sell real estate without a broker. This is a disintermediation movement that has been gaining strength in recent years, as is the case with the Uber and Airbnb apps, which are already a reality.…

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